Frechette

Peter Frechette of CinchIT: Relationships Over Transactions | 37 Years in Sales

November 25, 20251 min read

What does it take to thrive in sales for nearly 40 years?

In this episode, Kelly sits down with Peter Frechette of CinchIT, a seasoned sales professional from Springfield, Illinois, whose story is as heartfelt as it is powerful. Peter opens up about the childhood moment that shaped his resilience, the Midwest values that still guide him, and the simple-but-transformative sales philosophy he lives by: solve a problem, make people feel good, and build relationships that last.

Peter shares why he’s proud to represent CinchIT, how he turns tech conversations into trust-building moments, and the people who’ve influenced his journey along the way.

A grounded, inspiring conversation for anyone who believes business is ultimately about human connection.

Peter Frechette
Cinch IT
7522 E Mariposa Dr
Scottsdale, AZ 85251
602-390-7818

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Kelly Bohm is the Co-Founder and Director of Sales, Teams & Marketing at DRIVEN Relationships

Kelly Bohm, originally from Indiana, has been thriving in marketing roles since 2003. After graduating from Palm Beach Atlantic University, she began her marketing career at a high-end dental office in Syracuse, NY. Since then, Kelly has worked with a variety of organizations including non-profits, large and small businesses, and school groups. Her extensive experience has allowed her to excel in raising funds, building meaningful relationships, and leading successful teams.

As the Co-Founder and Director of Sales, Teams & Marketing at DRIVEN Relationships, Kelly is passionate about helping clients build strong, lasting connections. She approaches her work with empathy, strategy, and a commitment to making others feel valued.

Kelly is happily married and has three incredible kids. She lives by Maya Angelou's timeless words: "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."

Kelly Bohm

Kelly Bohm is the Co-Founder and Director of Sales, Teams & Marketing at DRIVEN Relationships Kelly Bohm, originally from Indiana, has been thriving in marketing roles since 2003. After graduating from Palm Beach Atlantic University, she began her marketing career at a high-end dental office in Syracuse, NY. Since then, Kelly has worked with a variety of organizations including non-profits, large and small businesses, and school groups. Her extensive experience has allowed her to excel in raising funds, building meaningful relationships, and leading successful teams. As the Co-Founder and Director of Sales, Teams & Marketing at DRIVEN Relationships, Kelly is passionate about helping clients build strong, lasting connections. She approaches her work with empathy, strategy, and a commitment to making others feel valued. Kelly is happily married and has three incredible kids. She lives by Maya Angelou's timeless words: "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."

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